Mervi Leminen appointed as Director of Business Services at Business Joensuu

Press Release May 5, 2025

Mervi Leminen has been appointed Director of Business Services within the Business Development Services team at Business Joensuu, effective May 1, 2025. She transitions to this role from her previous position as Development Manager, bringing extensive experience in business development and the creation of customer-driven business services.

Previously, Mervi Leminen was responsible for developing growth coaching services and a coaching-based approach at Business Joensuu. She has extensive experience in development roles within expert organizations, including Karelia University of Applied Sciences. In addition, she has worked as a Development Director and entrepreneur in a Joensuu-based expert company. Leminen holds a Master’s degree in Social Sciences.

– I am very pleased to grow into a new role within an organization where supporting entrepreneurship, business growth, and renewal is a shared goal. We have a highly skilled and knowledgeable team where collaboration is smooth and goal-oriented. Our work is further strengthened by a broad and committed network of partners and stakeholders. Together, we have excellent conditions to develop and offer impactful services for businesses in our region, supporting business start-ups, growth, and strengthened competitiveness. The success of companies is the foundation of the region’s vitality, and I am excited to contribute to this development, says Leminen.

As Director of Business Services, Leminen is a member of the Business Joensuu management team and reports directly to CEO Tomi Haring.

- We wish Mervi every success as the leader of her skilled team in striving toward an even more impactful customer experience. In particular, the development of digital services will be a key focus area for her team in the near future, says Tomi Haring.

For further information:

Tomi Haring, CEO
+358 400 380 130
tomi.haring@businessjoensuu.fi

Mervi Leminen, Director of Business Development Services
+358 400 196 688
mervi.leminen@businessjoensuu.fi