SOHJO Business Event Speakers - Business Joensuu

SOHJO Business Event 2026: Jiri Jormakka

Co-Founder & Head of Sales, Kelluu Oy

Keynote:
From Joensuu to NATO Skies – The Story of Kelluu

What does it take to rise from a small Nordic city to the global stage of NATO innovation?

At SOHJO 2026, we welcome Jiri Jormakka, co-founder of Kelluu — a Joensuu-born deep tech company that is redefining what happens below the satellites and above the drones. Kelluu’s hydrogen-powered autonomous airships represent a new, sustainable layer of intelligence in the sky — and the world has noticed. Out of more than 2,600 applicants, Kelluu was selected into NATO’s DIANA innovation programme, placing this local innovation among the most promising dual-use technologies globally.

But this is not just a technology story.
It’s a story of belief, resilience and bold vision.

Under Jiri’s commercial leadership, Kelluu has transformed a seemingly old concept — airships — into a luminous future solution for security, environmental monitoring and critical infrastructure intelligence. Quiet, persistent and efficient, their autonomous platforms operate where others cannot — proving that innovation does not always mean louder or faster.

In his keynote, Jiri shares how a Joensuu-based company navigated international defence ecosystems, built trust in complex markets, and scaled a high-ambition vision from regional roots to global skies. Expect insights into dual-use innovation, long-term thinking and what it really takes to turn bold Nordic engineering into international impact.

From Joensuu to NATO skies — this is a story about daring to think bigger than your geography.

And at SOHJO, we celebrate exactly that.